Media & Entertainment

We help global media leaders and emerging media companies execute their business strategies, develop new audiences and take advantage of opportunities in the evolving digital marketplace. Our team has helped clients in the Media and Entertainment industry with some of their most successful web, social media, and mobile product development initiatives.

Our team has tremendous experience with public facing digital media initiatives that have improved customer engagement, loyalty and user experience. We also help our clients improve core business functions. We have implemented demand planning, sales force automation, financial reporting, billing and revenue management, digital asset management and analytics solutions that have helped clients improve financial performance.

We provide expertise and solutions for:

• Cable Networks
• Filmed and Music Entertainment
• Internet Service and Content Providers
• Magazines and Newspapers
• Motion Picture/Video Production
• Publishing and Advertising
• Television and Radio Broadcasting
• Video Game Developers and Publishers

Case Studies:

Mobile Application Development - Online Media Company

We have helped develop and enhance some of the most visited sites in the world by providing experienced product managers, user experience designers, web developers and mobile application developers. We worked with a major client to create several mobile applications that are optimized for the iPhone, iPad, Android, BlackBerry, Windows Phone and Kindle Fire devices. Our client was first among its competitors to create these mobile applications, and their mobile apps are the most downloaded and widely used in their market segment, solidifying their industry leadership.

Web and Mobile Design and Development – Digital Media and Broadcasting Company

We played an integral role in assisting a leading media company (publishing, newspapers, television, radio broadcasting) increase advertising revenue by enhancing the user experience of key web and mobile web properties. We helped this client attract and retain top user experience designers, ad traffic coordinators, product managers, marketing analysts, producers, online marketing strategists, site usability managers and web developers from all over the country over a span of several years. Our client was able to utilize this new talent to internally develop new ideas and strategies that will bring them continued success moving forward.

Digital Ad Operations Systems Consulting - Global Media Company

A large media company needed to generate more revenue from their online and mobile content; we came to their aid with the people needed to implement the advanced technology required to manage digital advertising operations according to proven industry best practices. Our client realized a tremendous return on their investment and has since implemented a strategy to stay at the leading edge of advancements in technologies that will further monetize their content.

Contact us to learn how Principle Solutions Group drives substantial ROI for Media & Entertainment companies worldwide.